How are you? I'm Phương Reé and welcome to the creation station!
Make yourself at home. I share my creative work ranging from branding design to publishing illustration. My practice values storytelling and connection, but they're also commercial and expressive. Let's have a cup of coffee and talk work!
Designs fueled by iced coffee and egg rice rolls.
Phuong Ree is a brand designer and illustrator based in HCMC, Vietnam. She works with visual communication, publishing illustration and occasionally, social media marketing.
She just kept drawing and never seemed to stop.
Ree graduated with Distinction from RMIT University Vietnam, earning a Bachelor of Design Studies. Before, she studied Interactive Media Design at Durham College, Canada. She specialize in Graphics and Illustration, with project experience with UXUI Design.
Designer by day, illustrator by night.
Ree have worked with start-ups, design studios and educational institutions, notably as a brand design intern for NAR8 and a multimedia designer for RMIT. She currently works for Project Pluto as a brand designer. Ree loves dogs, enjoys a good cup of coffee, and when she's not designing, she tell stories through illustration.
Poké
Branding Design
A Hawaiian poké restaurant that has stores in seaside cities all over the world. The restaurant uses freshly-caught ingredients, appeals to a younger audience and has a whimsical charm. ‘Douglas’ the Tuna - their mascot, dawns different flowers for each unique recipe.
Deaf English
Branding, UXUI Design
An English learning application for the Vietnamese Deaf Community. The application hosts multiple levels of English learning materials, with assisted Vietnamese Sign Language videos. It also incorporate community hubs. ‘Chanh’ and ‘Bien’ - squids which are known for navigating the seas with hearing very low-frequency sounds, represent the brand.
Memoirs
Publishing Design
I want to keep the memories of my father alive through memoirs. These memoirs depict small, mundane moments from my childhood. From the grilled shrimp my father eats for breakfast to the convenience store hotpot I often get as a snack, these mementos live on in me forever.
Jack Stauber Albums
Graphic Design
How do you capture the essence of an artist whose style is of the craziest dreams? These album covers aim to embody the strangeness, whimsicality and dark humor of Jack Stauber’s music, with vivid illustrations and the aesthetics of risograph.
Chandamama
Branding, Publishing Design
Chandamama is a discontinued illustrated children’s magazine in India, revived to become an e-magazine for Vietnamese youths aged 10-16 in the present day. The rabbit mascot is inspired by the brand’s original logo, with motifs from the sun and moon to represent the fairytale-like aesthetic.
Il Panetto
Branding Design
A New-York-based bakery run by two siblings of an immigrant family from Southern Italy. The bakery always sells out their iconic bagel, but other unique baked goods are local favorites. Modern, rustic, fun and a bit of boldness, the bakery charms almost everyone.
Chilies and Forests
Publishing Illustration
A troublesome but well-meaning girl from the school’s soccer team and an academically gifted guy running the visual arts club spend their senior year together through the highs and lows. The book covers meant to capture their ‘special’ mundane moments in life.
Morcana
Character Design
Morcana is a redheaded half-elf who ventures the continent as a medic mage. His practices are shady but his heart always does the right thing, albeit with a little pay sometimes. Morcana meets Ambersand, a young engineer. They both go on adventures and make friends from all different backgrounds.
Dogs of Five Spices
Merchandise Illustration
Vietnamese food has always had a place in my heart. These illustrated dogs in the shape of iconic Vietnamese dishes are a way to celebrate meals me and my brother frequently got during the weekends when I was in my first and second year of university. The series went on to be featured on digital arts and culture publication pages.
Comfort
Comic Illustration
‘Comfort’ illustrates the recovery process after an unideal event such as trauma for mental illness. Within 6 panels, the comic aims to highlight the heavy reality and the hopeful start of recovery.
